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By Omnia Health Insights staff
In the Voice of the Healthcare Industry Market Outlook 2021, an annual survey of healthcare organisations worldwide from Omnia Health in partnership with GRS Research & Strategy, Saudi Arabia was identified by respondents as the country handling the Covid-19 pandemic better than any other worldwide.
The Kingdom secured 23% of nominations, ahead of the UAE (14%), Israel (9%), New Zealand and China (7% apiece).
In a separate analysis by global information provider Refinitiv, the country was shown to be the best-performing of all emerging markets since the onset of the
pandemic. The study of 25 countries worldwide in the MSCI Emerging Market Index ranked Saudi Arabia first through its near 27% rise in market value since the beginning of 2020.
But it’s not just the economy performing well: there is positive wellbeing seen among the Saudi population. KSA ranked first among Arab countries in the World
Happiness Report, published in March 2021 by the Sustainable Development Solutions Network.
Saudi Arabia’s rebound is expected to inspire renewed confidence in the country as a tourist destination among potential visitors that may include international patients.
Dr Maliha Hashmi, a prominent health leader in KSA, believes that medical tourism will emerge a necessity, rather than luxury, in spurring inbound tourism, not only
in the Kingdom but also in the MENA region.
“Due to the pandemic, there are many new protocols here to stay, from testing to social distancing,” she explained. “These leave the door wide open for the development of new health and wellness tourism packages that visitors may benefit from as they arrive on a short stay in the Kingdom.”
All citizens will for instance have insurance coverage through health clusters, with each cluster responsible for providing health services. As part of a proactive health service, furthermore, all citizens will have a family doctor following up on their health condition.